Southwind Marketing

Google Ads & Lead Generation

Reach people already searching for what you sell.

Somebody in your area is typing your service into Google right now. Southwind's job is to make sure your business is the one they find, call and hire.

What we handle

  • Google Search
  • Local lead generation
  • Campaign strategy
  • Conversion tracking
  • Phone-call tracking
  • Landing-page strategy
  • Maps visibility
  • Performance reporting

What it produces

  • Calls
  • Quote requests
  • Website visits
  • Directions
  • Appointments
  • Sales opportunities

Reported Google Ads results

  • 148

    Calls directly from Google Ads

    J and J Services LLC

    Liberal, Kansas

    Jan. 1 – Aug. 29, 2026

  • 146

    Tracked Google Ads conversions

    GAS Lawn Pros

    Liberal, Kansas

    Jan. 1 – Aug. 29, 2026

  • 5.75M

    Google Ads impressions · 60.7K clicks

    A&K Land and Cattle

    Hooker, Oklahoma

    Apr. 25, 2025 – Aug. 29, 2026

  • 11,095

    Google Ads impressions · 623 clicks

    Chrysler Corner

    Liberal, Kansas

    Jul. 26 – Aug. 18, 2026

Figures are reported directly from each client's Google Ads account for the periods shown.

Featured

Google Ads built to generate calls, not just clicks.

J and J Services LLC · Liberal, Kansas

What the advertising actually produced

Jan. 1 – Aug. 29, 2026

148

Calls directly from ads

Why this matters. Someone tapped the ad and spoke to the business by phone.

Search to phone call

794K+

Google SearchImpressions

Why this matters. The business appeared when people searched these services.

See the full J and J Services case study

What were people searching for?

Actual customer searches these businesses showed up for, reported from their own accounts.

Service lines in search

Jan. 1 – Aug. 29, 2026

Portable Toilet Rentals

01 / 03

101
Reported conversions

Why this matters. This is someone actively looking for what the business sells — not an audience being interrupted.

Reported conversion activity by campaign service line.

Performance Snapshots

J and J Services LLC

Liberal, Kansas

Waste Management and Portable Sanitation

Jan. 1 – Aug. 29, 2026

148

Calls directly from Google Ads

Why this matters. People actively searching for J and J Services LLC's services picked up the phone and called.

2,184
Prospective customer clicks
794K+
Impressions
$5.04
Average CPC

Search campaigns split by service line, measured in phone calls.

See the full case study

GAS Lawn Pros

Liberal, Kansas

Commercial and Residential Lawn & Landscape

Jan. 1 – Aug. 29, 2026

146

Tracked Google Ads conversions

Why this matters. Tracked customer actions — calls, form requests and other contacts — from search advertising.

77,800
Google Ads impressions
913
Google Ads clicks
10.53%
Commercial lead generation Search campaign CTR

Commercial and residential lead generation across Western Kansas.

See the full case study

Chrysler Corner

Liberal, Kansas

Automotive

Jul. 26 – Aug. 18, 2026

54

60+ second calls directly from ads

Why this matters. Real conversations, not quick hang-ups — someone talked with the dealership for over a minute.

11,095
Google Ads impressions
623
Google Ads clicks
5.62%
CTR

An initial dealership launch aimed at the regional trade area.

See the full case study

A&K Land and Cattle

Hooker, Oklahoma

Agriculture / Direct-to-Consumer Beef

Apr. 25, 2025 – Aug. 29, 2026

5.75M

Google Ads impressions

Why this matters. A rural Oklahoma beef brand was put in front of customers far beyond its local market.

60.7K
Google Ads clicks
$0.36
Average CPC
10.15%
Search campaign CTR (as high as)

National search demand for direct-to-consumer beef.

See the full case study

CAMPAIGN + MEASUREMENT TOOLS

What the ads produced

Calls and tracked actions, client by client.

01 / 04

A branded J and J Services LLC vacuum truck in the yard with a row of green roll-off containers behind it

Google Ads

J and J Services LLC

Liberal, Kansas

148Calls directly from Google Ads · Jan. 1 – Aug. 29, 2026

Why this matters. People actively searching for J and J Services LLC's services picked up the phone and called.

See the J and J Services LLC story

Have a project in mind?

Talk with Jeni about what you're trying to accomplish.

Request a Quote
Jeni Arellano, Client Account Manager at Southwind Marketing

Jeni Arellano

Client Account Manager

jeni@southwindmarketing.com

620-370-5226